Alternative Wine Packaging

image of wine packages

For centuries, the image of wine has been inextricably linked to the classic glass bottle. But step aside, cork stoppers, because the world of wine packaging is undergoing a revolution. Alternative wine packaging is shaking up the industry, offering innovative solutions that are more sustainable, convenient, and even challenge our perception of how we enjoy wine.

So, ditch your preconceived notions and join us as we delve into the exciting world of alternative packaging!

image showing wine bottles
Alternative Wine Packaging

Convenience Meets Sustainability

Aluminum cans are no strangers to the beverage world, but their presence in the wine aisle is a relatively new phenomenon. However, cans are quickly gaining popularity among winemakers and consumers alike. First and foremost, cans are incredibly lightweight and recyclable, reducing the carbon footprint associated with glass bottle production and transportation. Secondly, cans offer excellent protection from light and oxygen exposure, preserving the wine’s freshness and flavor profile for extended periods.

Don’t be fooled by the casual image – canned wines now span the quality spectrum, from refreshing whites and rosés to bold reds. The portability and convenience factor is undeniable. Toss a few cans in your picnic basket or beach bag, and you’re ready to enjoy a glass of wine without the worry of breakage or cumbersome bottles.

However, some traditionalists might express concerns about the effect of cans on the wine’s taste. While some argue that cans can impart a metallic taste, advancements in can lining technology have largely addressed this issue. Ultimately, blind taste tests often reveal little to no difference between canned and bottled wines.

Wine by the Glass, Literally

Imagine strolling into your local wine bar and enjoying a perfectly chilled glass of Sauvignon Blanc, not from a bottle, but straight from a tap. This futuristic vision is becoming a reality with the rise of on-tap wine systems. These innovative systems store wine in temperature-controlled kegs, preserving freshness and eliminating the risk of spoilage.

On-tap wine offers several advantages. First, it minimizes waste. Traditional bottles often have leftover wine that oxidizes and spoils once opened. Kegged systems, however, prevent this issue, allowing restaurants and bars to offer a wider selection of wines by the glass without worrying about spoilage. Secondly, on-tap systems are more efficient when it comes to serving. No more waiting for a server to uncork a bottle – simply tap and pour, leading to faster service and happier customers.

While on-tap wine systems are still in their early stages, they hold immense potential for revolutionizing the way we experience wine in restaurants and bars. In the future, we might see more establishments offering a wider variety of wines on tap, allowing us to explore different styles and regions by the glass.

Exploring Other Packaging Options

The world of alternative wine packaging extends far beyond cans and kegs. Bag-in-box options, for example, offer a practical and space-saving solution. These consist of a flexible bladder containing the wine housed within a cardboard box. The bag collapses as the wine is dispensed, minimizing air exposure and preserving freshness for weeks after opening. Bag-in-box options are perfect for those who enjoy wine by the glass or for casual gatherings.

Tetra Paks, familiar from the juice aisle, are also making inroads into the wine packaging world. These lightweight, recyclable cartons offer a sustainable alternative to glass bottles. Similar to bag-in-box options, Tetra Paks protect the wine from light and oxygen exposure, ensuring long-lasting freshness.

For the eco-conscious consumer, wines packaged in sustainable, single-use glass bottles are another interesting option. These innovative bottles are designed to be easily crushed and recycled after use, minimizing their environmental footprint.


The emergence of alternative wine packaging presents a plethora of benefits for both consumers and the environment. These innovative solutions promote sustainability, convenience, and even accessibility. Cans allow us to enjoy high-quality wines on the go, while on-tap systems open doors to a wider selection of wines by the glass in restaurants. Bag-in-box and Tetra Pak options offer practical and space-saving solutions for everyday consumption.

While some might feel a sentimental attachment to the traditional glass bottle, embracing alternative wine packaging doesn’t have to diminish the enjoyment of wine. Instead, it signifies a commitment to progress and innovation. The future of wine is brimming with exciting possibilities, and alternative packaging is at the forefront of this exciting revolution. So, next time you’re browsing the wine aisle, keep an open mind and explore the innovative world of alternative packaging. You might just discover a new way to enjoy your favorite beverage!